SOME OTHER WORK
A selection of other work from over the years
A charming way to highlight some easy ways to save energy.
This campaign goes back a while but was an interesting recruitment campaign for IT professionals. Acknowledging that they work using a language of their own, the idea was to write the ads in HTML and Java code - a great way to pre-select the candidates. Within the code were key words and sentences about the benefits of working for AC. The hidden endline, in the code, was “see what most don’t.”
A New Year message from Audi - “Have a great New Year, but if you’re drinking, don’t drive.”
Promoting the pay TV service’s full coverage of the NRL season.